How to run your own webinars…that is the question.

To begin with, you will have to create an interesting presentation that compels your audience to act. You will want to educate your viewers, but in the end, you want them to buy your product or services.

You have to walk the fine line of giving really great content as well as asking them to DO SOMETHING at the end of your webinar. That can be visiting your website, picking up the phone or driving over for a visit.

Next, you will want to find a good webinar hosting company that can support the size of webinar your want. You have lots of options: GoToWebinar, WebEx, Adobe Connect, and a few others. You can even hire someone to run your webinar for you.

Also there are webinar “how to” courses that show you every step and give you the reasoning behind each one. Make sure you choose a course that has lots of step by step video so you don’t get lost. Then turn the course over to your techie person, employee, secretary or teenage kid and have them learn how to setup your webinar!

Next, you have to have a way of recording the webinar so you can show the replay. Let’s face it, not everyone will be able to attend your webinar “in person,” so you can pick up a few more sales by offering a replay.

Now here’s a million dollar tip. Always have a reason to “buy now” in your webinar. Either the sale price is expiring in 48 hours …or you only have a limited amount of appointments left …or an extra special bonus will expire at the end of the week …anything to get them to take action immediately after the webinar.

And that’s why you want them “live.” A webinar is a live event and you control when they see it and what rewards they get for taking action. That is how a webinar differs from a video they can watch any time they want. Even a webinar replay is released with the understanding that a deadline is looming right around the corner.

Finally, you will want to follow-up with the folks who attended your webinar. Those who take this step almost always gather more sales, and it can be easy to do. When your customers register for your webinar, ask them for FULL CONTACT information. This way you can follow-up with a piece of direct mail, personal email, or a personal phone call.

The beauty of running a webinar is that it leaves you with folks who are “qualified.” If they have signed on for your webinar, spent 30 or 60 minutes listening, and spent time with you in follow-up, they will very likely buy your product or service.

So, these are a few webinar how to’s. Webinars are really not that complicated, and the rewards can be VERY profitable!

Stephen Beck teaches individuals and small businesses how to increase their sales using webinars! He invites you to an informative FREE weekly webinar to learn tons of tips for how to run a webinar. Hurry, these fill up quickly! Lock in your place here: http://www.WildlyWealthyWebinars.com.

Originally posted 2010-03-24 05:36:32. Republished by Blog Post Promoter

Hosting your own webinar can yield big results in your business. I can think of no other tool that easily engages hundreds of people and gives you the opportunity to sell your products and services with a “call to action” at the end. Webinars are one of the newest tools of technology, so be aware there are some possible problems to avoid.

First, choose a webinar solution that is right for you. Decide how many people you plan to have on a webinar at any one time and how many webinars you plan to have in a year. This will significantly narrow down your choices for a webinar hosting platform. Here’s a tip: If you plan on having less than 1000 people on your webinar at the same time and you plan on having multiple webinars every year (or even every month), take a look at GoToWebinar.

One of the biggest webinar problems is choosing the wrong host and paying too much. Choose a webinar host that has reliable webinar support and someone you can get on the phone in case of a webinar problem.

Your next step is to plan out your call to action. Will you ask you attendees to go to your website to “buy now,” Or will you ask them to call your office for an appointment?

Your “call to action” is the most important part of your webinar and many people need professional webinar help determining their “call to action”, their scarcity and deadlines, and even their follow-up strategies after the webinar is over. They also need webinar help with the emails they send before and after the webinar, how to set the webinar up and even what to say in the webinar presentation for maximum sales!

Recording your webinar for replay can also be a problem. The truth is not everyone will attend your live webinar. This means you will want to record it for replay. These folks can watch your replay later and will likely buy from you then.

Have you ever used a webinar home study course? This is one of the best places to get help with marketing and presentation questions for your webinar since your hosting company will not provide this kind of help.

A webinar home study course will show you how to create the right presentation, how to market your webinar to your target audience, and how to setup, run and record your webinar presentation. The little money you spend on the front end can pay back huge dividends on the back end when your webinars are pulling in sales and appointments from all over the country!

Stephen Beck helps individuals and small businesses figure out webinar solutions to their webinar problems. He invites you to an informative FREE weekly webinar to learn tons of webinar tips. Hurry, these fill up fast! Lock in your place here: http://www.WildlyWealthyWebinars.com.

With a few “webinar how to” tips, you can easily host your own. The beauty is they can explode your online or offline business and at a conversion rate that beats almost any other marketing strategy. I have seen anywhere between 10 and 30% of attendees become buyers. Are you interested in this kind of conversion? Great! Read on, and I’ll show you what you need to host your own webinar.

The first step is to put together a dynamite powerpoint presentation. In it, you will want to keep a balance of giving enough content that your attendees feel like their time was well spent but also creating a desire to know more, even leaving some questions unanswered.

Let’s face it. You can NOT teach all there is to know about your topic in a 60-minute presentation. And your attendees can not learn all they need to know in order to be successful from a 60-minute presentation. So, you owe it to them (and yourself) to offer “continuing education” at the end of your webinar. That continuing education can be in the form of a book, a service or a home study course – whatever you are offering.

So as you create your presentation, keep this balance in mind: give great content but leave something to be desired, and that will motivate your attendees to come back.

The second webinar how to step is finding a webinar hosting platform. There are a variety of webinar hosting solutions for all types of budgets. Choosing the right one for you depends on how you will use it. If you plan on having a lot of people at the same time (over 1000), a pay per attendee per minute may be the way to go.

If you can limit your webinars to 1000 attendees and plan on having a lot of webinars per month, a monthly flat rate for webinar hosting would probably be the better way to go. Most of the webinar hosting companies have similar features, so it usually comes down to usage and attendance size.

The third webinar how to step is inviting people to your webinars. Once you have your webinar ppt created and chosen a company to host your webinar, now you need to think about who to invite to your webinar.

The easiest place to start is your in-house email list. Haven’t been collecting emails? Shame on you! But not to worry. There are companies that can do a reverse email list for you. You give them your customer list with physical addresses and they will return the list with email addresses added!

After your own email list, visit blogs, forums and Yahoo Groups that cater to your target market. Write a content-driven post or answer a question, then leave the webinar invitation in your signature. Other places to find attendees for your webinar are facebook, twitter, Google buzz, squidoo and myspace. In fact, announce your webinar in all the social media places and even submit an online press release.

Finally, remember your affiliates. You can work out reciprocal arrangements with your partners and even your competitiors. This will especially be popular if you show them what is in it for them. You could give them a portion of the sales or even set up a webinar where you share subscribers lists.

So these are the 3 essential webinar how to steps to creating and hosting your own webinars. None of it is rocket science, but do these 3 things and you will see your sales skyrocket like never before!

Stephen Beck shows individuals and small businesses how to growtheir sales using webinars! He invites you to an informative FREE weekly webinar to learn tons of webinar how to tips. Hurry, these fill up fast! Lock in your spot here: http://www.WildlyWealthyWebinars.com.

If you would like to host a webinar, there are a few webinar tools you will need to be professional and effective.

Start planning your presentation by creating a webinar set-up sheet. On this sheet, list out the following:

- your webinar OBJECTIVE (sales, a phone appointment, education?)

- the TITLE of your webinar (This should describe the benefit of your webinar to your viewers.)

- what you plan to COVER on your webinar

- “your STORY” (credentials or how you had the same problem and overcame it)

- CASE STUDIES (real-life examples of how you, or others you have helped, have been successful with your product or services)

- EDUCATION (This is when you can give them some of your best tips and tricks for their business.)

- ROAD BLOCKS to success (These might be setbacks your viewers could face.)

- CALL TO ACTION (what do you want them to do? Visit your web site and buy your product or service? Call your office for an appointment? Sign up for a paid webinar class?)

Another webinar tool is a powerpoint template for your webinar ppt. Creating a webinar ppt is easy if you include these items:

-background graphic – Create or have someone else create an appealing, memorable graphic that communicates the message of your webinar. Use it as the background graphic on your master slide.

- your picture – Again on the master slide, insert your picture in the top left corner so that people can identify with you as a person. It also helps the audience to link a face with your voice.

- bullet points that show when you mouse click – Use the “custom animations” feature in Powerpoint and make each line appear upon mouse click in the master slide.

- call to action url – In the master view, add a url at the top so that the “call to action” is available on each slide. The call to action should lead to a web site where your audience can take an action (buy button, phone number to call, email option form, etc.)

To set up a webinar, you need the following tools:

- webinar hosting – A webinar hosting account lets you present your audio and video to hundreds of people at the same time. A few webinar hosting companies include: GoToWebinar, Manexa, Omnovia, Web Ex and Adobe Connect

-a web page for registration – Your webinar hosting company will likely provide you with a registration page, but I recommend creating your own. Remember to sell your webinar by showing your potential customers what is in it for them. This is known as being “benefit driven.”

-an autoresponder – Even after your viewers register, you will want to remind them of the coming webinar. Afterwards, you will definitely want to follow up with each one who attended.

So there you have it! A few webinar tools for creating your webinar. Set up your webinar right and there is no telling how successful your webinar will be!

Stephen Beck is an expert at teaching individuals and small businesses how to explode their sales using webinars! He invites you to an amazing FREE weekly webinar to hear about webinar tools to set up your webinar! Hurry, these fill up fast! Lock in your spot here: http://www.WildlyWealthyWebinars.com.

Want to host a webinar? Great! There are three things you must do in order to successfully hold a webinar… 1. Host a webinar 2. Conduct a webinar 3. Produce a webinar

Host a Webinar Before you can show your information to hundreds of people at the same time, you have to choose a webinar hosting company. There are several including GoToWebinar, Web Ex, Omnovia, Adobe Connect and so on.

Most webinar hosting companies require your attendees to \”register\” for your webinar. You decide how much information you require for the registration, but here is a million dollar tip. If you require FULL CONTACT information, then you can remind your attendees the day of the webinar with an email …or even an automated phone call using VoiceShot. How cool is that!

And if you have required their address as part of the registration, you can send them a piece of direct mail after the webinar to encourage more sales. You could even pick up the phone and call a few of your attendees to generate more sales!

So a webinar hosting company not only allows you to \”register\” your attendees, they also provide the technology so that your attendees can see your computer screen and hear your voice (either over the phone or by computer mic).

Conduct a Webinar After you have chosen your hosting company and gotten all the details set up, you will next conduct your webinar. Most people use a powerpoint in either slide show or presentation mode, but you can also use a spreadsheet, web sites on the internet, or even a video.

Be careful with videos. While the sound will come through fine, a full-motion video can fall behind. So your viewers might hear the person talking but not see them moving. As an alternative, you could post a still picture of a successful client or student giving a testimonial, and that can do wonders for your sales.

When conducting a webinar, consider using the \”polls\” feature. It will allow your viewers to interact with you, and it will give you an idea of what they thing about your presentation and product. If you can figure out their objections and then provide an answer, you will have a GREAT webinar.

Produce a Webinar From your live webinar, you cna make a recording for a replay. This is not only courteous for those who could not watch your webinar, but it\’s also strategic. Those who did not originally see it, can watch it and can even share it with others. By making a recording, you can increase your sales.

So, to produce a webinar replay, you need to record the webinar on a separate computer using a software called Camtasia. The second computer logs in as an attendee, hit the record button and away you go.

You will want to separate the recording into 8-10 minute chunks to avoid buffering problems for your viewers and then render the files in swf format. Camtasia allows you to combine these swf files into an attractive table of contents that makes it perfect for replays.

So there you have it…host a webinar, conduct a webinar and produce a webinar. It is really not that complicated and can make you a ton of money if you do it right!

Stephen Beck is an expert at teaching individuals and small businesses how to explode their bottom lines using webinars! He invites you to an informative FREE weekly webinar to discover how tohost a webinar and other webinar secrets. Hurry, these fill up fast! Grab up your spot here: http://www.WildlyWealthyWebinars.com.

If you were given the opportunity of planning and using webinars for your business, what would keep you from doing so? Webinars are useful tools because you can use them to teach people many things that they would not have the time to learn themselves. Webinar planning is a flexible tool that allows you to teach people around the world from the comfort of your home. You may even learn things from other people who are scattered worldwide without having to travel millions of miles to make this possible.

Despite the pros of webinars, there are a few reasons that some folks shy away from planning and conducting webinars. They close the door to making money online because of the following:

1) Planning and running webinars is just too expensive. Anything that is intended to generate money in the future will require an initial investment and time to learn about the processes involved, but over time the costs will be more than covered. Unless we have less than 50 people on a webinar, we have always made $3000-$5000 whenever we plan and host one. Once you have made the initial investment and taken the necessary steps, you will be able to see your profits increase.

2) Only big-ticket items will be worth the effort when planning webinars. This is not true. It is possible to make a good amount on money by selling small ticket items such as e-books that cost $29. These are excellent for those that have very little start-up capital. My wife Kerry planned a webinar with her “Raising Leaders, Not Followers” ebook, which only costs $37, and she was able to make $16,000 on that webinar alone. Therefore, it is not workshops nor expensive courses that will generate high returns.

3) It requires a great degree of technical knowledge. I will not deny that planning and running your webinars requires some level of technical consciousness. However, there is nothing out of the ordinary that you cannot learn. There is a high-demand course that I have available that offers step-by-step instructions about planning webinars. However, if you do not want to learn the content yourself, you can ask someone else to do that part for you. You are free to concentrate on preparing the presentation.

These are all the reasons why people deny themselves the high returns that are possible from hosting webinars. If, however, you are ready to give them a try, then it is time to get started. You will be in awe of the results.

Stephen Beck enjoys showing others how to grow their businesses through online webinars. Go get his free online business information at http://www.WildlyWealthyWebinars.com so that you can begin today.